Tag Archives: 9HD

Go 99 Preview Update

In yet another example of just how hopeless the Channel 9 programming department when it comes to keeping viewers informed, as of this morning (Thursday April 30), there is no information in the yahoo TV guide online as to any of the planned 9HD day time break away next week. According to the advanced guide for 9HD posted on TV Tonight, extra 9HD beak away day time programming starts from this Sunday May 3.

It is not uncommon for the 9HD channel program guide not to be up to date in yahoo (perhaps this is because yahoo is tied up with channel 7), but you’d think channel 9 might go to a little extra effort to ensure there was adequate advertising and programming information out there in relation to this new programming. Otherwise, noone will know about it and day time viewers will most likely stumble upon the alternative shows when they try to watch Ellen and the View in HD only to see a movie on instead.

A quick check of the TV Guide that 9 MSN links to reveals the same – no alternative 9HD programming during the day. The only place I can find (admitedly I have not looked everywhere, but yahoo and ninemsn are two very high trffic locations so I would have assumed they keep there information up to date) this information in relation to 9HD is in TV Tonights’ advanced guides section – where you can see free to air TV guides as far as two weeks ahead. Usually, there is little point to look that far ahead into what channel 9 plan to show due to frequent programming changes, but this new 9HD programming is a big deal and a big step in the lead up to the new Go 99 channel later this year.

I might add, that I have not seen advertising for the programming either – not on the ninemsn web site or channel 9 itself. Maybe they are keeping it low key for now while they make sure there are no bugs, but surely, for the sake of their advertisers, they would want to attract viewers? Unless the ads will be free or endless 9 self promos (which would make the channel close to unbearable to watch).

At least there will be a day time alternative to talk, soapies, cooking and kids shows for now. If only they started the break away at 9am to provide an alternative to the morning shows. We don’t really need Kerry Ann and the mindless infomercials and content in HD – do we? 9am – 11 am are the worst 2 hours on commercial free to air TV, other than 2-4am of course. Before we had Foxtel, we would not even turn the TV on at our house until 11am for the news.

Go 99 Preview

It seems that channel 9 is experimenting or possibly testing what they may be doing with their new channel Go 99 set to launch in August.

From next Sunday, there will be many more hours of break away 9HD programming during the day. The break away programming starts at 11am and concludes at 4.30pm, Monday to Friday. There will also be break away hours on Sunday, as well as the usual small offering after 10.30pm Monday to Wednesday. on Thursday nights, the HD channel is used to broadcast the opposite football show to the one shown on the main channel (in Sydney, NRL is on the main channel, AFL on 9HD for example).

Programs include: 11am Just Shoot Me, 11.30 Seinfeld. 12pm Movies. 2pm previous nights’ 7.30 prime time show or similar, 3pm Bewitched, 3.30 I Dream of Jeannie double – till 4.30.

Unfortunately, though, this means that you will not, for the short term, be able to see Ellen, The View and ET in HD. I do believe, though, that if a show is available in HD, it should be shown on the HD channel in HD. I can understand why they might be testing the ground using 9HD, but hopefully this is not a sign of things to come. Hopefully. GO 99 will be the home of all these entertainment shows, and 9HD will be left to simulcast 9’s shows that are in HD. Only when a show on 9 main is not in HD should they ever consider breaking away – which, once Go 99 is up, an HD break away would mean three ch 9’s.

With channel 9’s very poor programming reptuation in recent times, the launch of Go 99 could be their saviour giving the network the chance to air many shows that they don’t feel comfortable to air simply because they are not instant million plus ratings hits. Let’s hope they don’t treat programming on Go 99 the same way they do on their main channel.

Let’s also hope, that the launch of Go 99 will be carried in regional markets as well. So far, NBN has not offered any of 9HD’s break away programming. I some areas, WIN has.

Lie to Me, Channel 7

A commenter on this blog has led me to another TV forum website http://www.throng.com.au/, where, I found an article written at the time of the launch of 7HD back in October 2007 quoting David Leckie (owner of ch 7) stating that there would be 3 channel 7’s within 15 months. 15 months after October 2007 was Jan 2009 – which is when the networks were allowed by license to offer a 2nd SD channel.

Here’s an exerpt of that article:

“We are the first to move into new channels,” Mr Leckie said. “Our introduction of a nightly two hour channel and different programmes across weekend daytime complementing our primary Seven channel is the first step towards a second Channel Seven before Christmas and a third Channel Seven in the coming fifteen months.”

And it goes further promising first run movies on three nights per week and states that 7 have alot of content to fill these channels. You can read the full article here.

Well, that was then, this is now. Almost May 2009, ch 7 is the only channel not to have announced plans (officially) for its 2nd SD channel. There are rumours floating around that it will be on by October this year. As of next week, with 9 offering more 9HD break away programming from next week (which looks like a lead up or a test for Go 99) during the day from 11am – 4.30pm, 7 will actually now be the channel that offers the least amount of break away or alternative programming, a place previously held by ch 9. Ch 7 used to offer over 7 hours a day of 7HD break away, now it is about 5 hours.

FreeView in my View 4

So here comes the next round of Free View ads which will supposedly remind us of what we love about free to air TV. The same day we hear about channel 9’s new Tuesday night line up containing nothing but 2.5 Men, 20-1 and Underbelly, most of which are repeats. These Free view ads are a waste of time and no doubt take air space away from real advertisers selling real products.

Freeview are so delusional, that they call 7HD and 9HD separate channels. 9HD hardly has any break away programming and for the most part is the same as the main channel – so should not count, and 7HD is almost as bad but at least has more break away times.

And now the comment relating to more channels launching says within a year. We know channel 9 have announced their new channel, Ten is already doing ONE, SBS News has become SBS2, ABC has been given the go ahead for ABC3 (I knew thewy would) but channel 7 is still yet to announce anything.

Currently, I put the channel count at 8 – ABC, ABC2, Ten, One, 7, 9, SBS, SBS2. In regional area of northern NSW, it is 7 channels as there is no ONE yet. It will hopefully be on SC10 by July, about the same time it is rumoured Foxtel will get it for those who do not have cable. Go 99 and ABC3 will take it to 10 channels, and 7’s new channel when they announce it will be the 11th. And that will most likely be it, as I don’t see any of them then using the HD channel as a break away from the other 2 channels.

7 Behind 8 Ball of 9 and 10

Added: April 14th: There’s a romour going round, as reported on Tv Tonight, that 9’s 2nd SD channel will be called Go!99. That’s not yet official. Time will tell. I liked the idea os something like E9, 9 Plus or 9 Extra as it keeps some branding with channel 9. And the regionals would just substitute the “9” with WIN or NBN. Whereas, with “99”, they have to do something else – such as “88”. Or how about “86” – then we could have 86 and 99 working together like in “Get Smart”. We await more information.

While updating now, there is still no word from ch 7 about their 2nd SD channel – which is basically what the article below is about.

I found this quote in an article on whatsonthetube.net and thought I’d share it:

“The Seven Network has had success with its new channel with chief executive David Leckie saying, “The HD channel is getting some advertisers and viewers and will break even this year, but it is not the main game. The main game is the new standard definition channel. That will be exciting.”

The remark is made in reference to 7HD, which was up and running since Mid October 2007. The article, published on whatsonthetube.net March 10, 2008,  was about 9HD’s launch mid March 2008, and makes comment about the fact that the 2nd SD channels were allowed to be on air from Jan 1, 2009, and that 2009 would be exciting for TV.

As I write this article, there is still no word yet of ch 7’s plans for its 2nd SD channel. As we all know, ONE HD and its SD counterpart start full time at 7.30 Thur March 26 (now adjusted to 7pm in Melbourne due to the change to the AFL coverage). So that is channel 10 sorted for now.

And earlier this week, ch 9 announced its plans for an entertainment channel even though details were somewhat vague to say the least – with no definite confirmation – or even indication – of a launch date other than some time in the 2nd half of the year.

That just leaves channel 7. Given Leckie’s comment one year ago, you would have thought channel 7 would have been the first to launch its 2nd SD channel. No doubt they are more cashed up than the other networks, being the number one rating network of 2008. Or, maybe ch 7 has decided there was no need to address having a 2nd SD channel for that reason – no need to do anything extra to stay number one. With poor programming generally on ch 9 and ch 10 aiming for the younger demographics and therefore not winning overall ratings, that leaves ch 7 1st every week. Perhaps it is ch 7 waiting to see what 9 does and what success ONE HD has before making any commitments.

But why wait for what the others do? Why not go out on your own like ch 10 has. Even 9’s idea sounds like a free to air version of a cross between FOX8 and TV1 (in their own words), but, even though vague, at least there is some indication.

Still, with all the time these networks have had to get their proverbials together as far as digital multi channeling goes and the time and money they have spent on the FreeView campaign, there is no reason why in March 2009 ONE HD should be the only new commercial extra digital channel. It just continues to be the viewers who lose out time after time and none of them seem to be making any effort in clearing up the digital confusion.

Someone should step in and simplify and unify the process for all of Australia. Set a date for all channels to be up and running – metro and regional – and, as for FreeView, clean up the mess they have created and give the viewers what they want.

Who Will Be the First with Three Channels?

FreeView promises 15 channels based on each free to air broadcaster being allowed to air 2 standard definition (SD)  channels and 1 high definition (HD) channel. As it stands now, ABC has two unique SD channels – ABC1 and ABC2, with ABC HD yet to offer anything but a simulcast of ABC1. Same story with SBS, with SBS1 and SBS2 (this is what SBS news will become). Over at ch10, they now have Ten and ONE HD, with the 2nd SD channel airing the SD simulcast of ONE HD. That make ch10 the first commercial to offer a 2nd SD channel as well as the HD channel being different 24 hours a day. But, in all of these cases, its still only 2 channels.

So who will be the first to have a 3rd? Ch 9 has indicated that August is a likely date for the launch of their 2nd SD channel (which will not be called 9 GOLD!). When this channel starts, if 9 offered alternative HD programming at any time, and the 2 SD channels were also airing different programs, then that would put 9 as the first to offer 3 different programs at any given time. I personally do not see this happening. It is more likely that the HD breakaway programs would end up on 9SD2 (in the absence of a real name, I’ll keep on calling it 9SD2), and that 9HD would simulcast 9’s main channel especially as more and more of their prime time programs become available in HD.

Ten has made mention of a 3rd channel as well, but I suggest the outcome there would be subject to the success of ONE HD. If the sports genre is very successful for 10, you may see the channel currently known as OND SD broadcast a combination of sports and other shows. Some people think that 10 may opt for a music channel or something more youth oriented to capture a different part of the market. Whether ONE stays as a full time HD channel will depend on its ratings and HD TV penetration into the market.

Despite David Leckie of ch 7 over a year ago indicating that maulti channeling would be exciting, has yet to announce what ch 7 are doing as far as multi channeling is concerned. Ch 7 has offered more break away HD programming than any other channel (prior to ONE HD) but have (surprisingly) used it to show repeats of their own shows, whether in HD or not, and to show old black and white movies during the day not even in wide screen, let alone HD!

Only the ABC has real plans for a 3rd channel – ABC3 which is subject to funding at the next federal budget. There is also rumoured to be an ABC4 news channel on the cards, but unless they cut back the qulaity of the HD channel, it is difficult to see how 4 channels will fit in without being very low quality. I am of the understandting that they can, but quality is the concern.

I believe the focus should be on quality and not the number of channels. While the idea of having extra channels is great for variety and choice, it should not be what its all about. Now that everyone is buying large screen TVs, the HD channel should be the focus as the main channel. This is what they do in the US, and they promote all the shows as being in HD. Any show on the main channel that is available in HD, should be shown in HD on the HD channel. And when there are shows on the main channel not available in HD (like old repeats), only then should the HD channel do anything different to the main channel as well as the 2nd SD channel.

Alternative HD viewing should only occur if the programs on the main channel are not available in HD. Alternative HD viewing should be HD content. Not 1940’s movies or old repeats. Recent movies and documentaries are one idea. I have an HD TV and would much prefer having everything in HD than to have 3 different channels just for the sake of being able to say there are 3 channels. Already when I watch ch 10, I miss having the option of viewing in HD. And, yes, I can tell the difference on my TV! I used to hate some late night shows on 7 not being in HD due to 7HD being the breakaway channel. One example is 30 Rock – which doesn’t really have to be HD, but in HD it looks much better.

Which gets me back to FreeView. As I mentioned time and time again, the promotion of 15 channels is misleading. You can read more about that in other posts or by clicking FreeView in the tag cloud.